Lead Page Profit System | Small Business Profit System

Written by Marc Gamble on February 10th, 2009

Competitive Edge

 "ALL Small Businesses Face The Same Marketing Challenges… Take Contol Of Your Competitive Edge And
Easily Dominate Your Marketplace!"
 

These statistics from the U.S. Small Business Administration for 2008 expose the truth:

• A lot of small businesses’ marketing efforts this year will focus on Lead Generation, according to a study conducted in December 2008 for the Yellow Pages Association (YPA).
• Over 50% of small-business owners claimed lead generation is their greatest challenge.
• Nearly one-out-of-five said lack of ad dollars was the toughest marketing problem they faced.

Many respondents said that ROI was the main way they
measured success for their marketing tactics.

As a small business servicing your local consumer marketplace, you should ALSO be aware of a recent study by MarketingSherpa.com and Ad:Tech that was published in January 2009.

Reviewed and analyzed:
TheTOP Business-to-Consumer Marketing Tactics in ’09. 

And the WINNER is…

"Email Marketing, SEO and Paid Search Rank Highest in ROI"
 

SUMMARY: Local consumer marketers rank house email, SEO and paid search the highest for return on investment. Many marketers plan on boosting budgets for these online tactics this year, with display ads taking the biggest hit.
 

(Click chart for larger image)

For years, we’ve asked consumer marketers to rank the ROI of various online marketing tactics.

Here are their rankings for Q4 2008. The size of the bubbles represents their relative share of online budgets.

• House email, SEO and Paid Search continue to Enjoy The Best ROI.  The biggest share of marketers plan on boosting their budgets in these areas.
• Display advertising appears to be the big loser in 2009.  It gets low ROI reviews from marketers at a time when brand in general is under-valued. 

 
Now… Look At These Statistics To Expose Your True Competitive Edge and Your "Early Mover Advantage":
 

• The percentage of small businesses who said they did not use various online marketing tactics was high.  
• Well over one-third of respondents said they did not market using social networks, their own Website or even e-mail.
• Less than one-quarter used more tech-related tactics such as online video and mobile marketing.

LOOK…

• With more than 50% of your competitors struggling to get new customers… and 
• Email Marketing demonstrating the HIGHEST Return-On-Investment for your ad dollar… and
• 45% of your competitors neglecting Email Marketing…

 
What do you think will happen to your business WHEN you implement
"Smart Marketing" and roll out your own Lead Page Profit System that automates
your list building and email marketing efforts automatically…?